If your ads are difficult to understand or don’t tell your potential customers what benefits you provide to them, you’re not likely to see the results you’re hoping for. The harsh truth is that people will not click on your ad if they don’t see any value in it.
Have you ever taken a perfect photo of your subject but want it to be in a completely different background? Luckily Adobe Photoshop has many tools to remove the background from an image.
Having a tracking pixel on your website is crucial if you want to measure your marketing efforts. Instead of blindly hoping that people will react positively to your ads and landing pages you can actually track website traffic, site conversions, and user behavior.
If you are thinking of running for office, having an effective social media campaign strategy is a must. Whether we like it or not, social media plays a big part in today’s politics and having a strong online presence is an essential part of any campaign.
Facebook has announced some new steps to protect the US election. The goal of these steps is to limit voter misinformation and reduce the risk of post-election confusion.
Having a prominent online presence is one of the most important assets of any organization. You want to make sure that people can find you online when they are searching for you.
When you’re creating your digital advertising strategy you want to make sure that your ads appear in front of the right people at the right time. With a broad range of different advertising platforms you might be wondering what placement options are available for you.
When you are designing your digital ads you have to take into consideration the ideal ad sizes for different platforms. Using the right image and video proportions is critical to ensure that your ads get shown to your target audience.
You probably already known that Photoshop is the industry’s darling in photo editing software; it’s used by many designers and is held as the golden standard. But what if you’re new to design and committing to $20.99/month for a single application isn’t feasible?
The 2016 and 2018 elections have shown us how important digital advertising is. Despite this, campaigns are still not fully utilizing the digital tools that are available to them.