The spread of COVID-19 requires political campaigns to re-think their daily operations and communications strategies. The psychological effects of the pandemic will be long-lasting and could impact people’s willingness to open their doors to canvassers and attend in person meetings.
This spring, the majority of events got cancelled to mitigate the spread of the coronavirus. Even though the economy has slowly re-opened, large social gatherings are still not recommended.
In this new environment, organizations need to re-think their daily operations. The Centers for Disease Control and Prevention recommends that people should avoid all social gatherings in groups of more than 10 people. The situation is developing rapidly, but this could be the new normal for the next 8-12 weeks.
